Strategy Note Nov 2024 6 min read

How to create a growth strategy document

A practical guide to the FOCUS–90 Framework — a structured approach for early-stage teams to create a growth strategy that improves focus and execution.

Verification Loop
→
Input Signal
  • Market data
  • Buyer intent
  • Competitive gap
→
⊕
Process Strategy
  • Frame the problem
  • Map dependencies
  • Sequence decisions
→
✓
Output Action
  • Testable hypothesis
  • Prioritised bets
  • Measurable result
Growth strategyExecutionFrameworks