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B2B marketing systems

Build the system. Win the market.

I make it simpler for people to find you, understand you, and buy from you.

Apostolos Bolkas, B2B marketing consultant

Apostolos Bolkas

Growth Strategist

Earlier brand work

  • IKEA
  • Unilever
  • McDonald’s
  • Johnson & Johnson

Who you’ll work with

I’m Apostolos (Leo) Bolkas. I work with founders and operators to fix what’s slowing growth, before they invest in doing more.

I spent years at agencies in Athens, London, and Sofia before going independent in 2019: over 20 years of seeing what moves the number, and what doesn’t. You work with me directly, not a layer of account management.

Read my story

The diagnosis

Where growth gets stuck.

  1. Growth keeps resetting.

    You’re renting growth instead of owning a system.

    Read the note: The anatomy of a B2B growth system
  2. Traffic stops short.

    Traffic looks healthy, but the sales calendar stays quiet.

    Read the note: A B2B website should reduce buying uncertainty
  3. The numbers leave you guessing.

    You know what you spent, but not what worked.

    Read the note: Your dashboard answers the wrong question

Three priorities. Five business days. A useful place to start.

Find your next useful move

How it works

Three stages.

  1. Find

    Find what needs attention.

    I review your website, messaging, and enquiry journey.

  2. Build

    Decide what to prioritise.

    I build a practical plan around your buyers, resources, and goals.

  3. Run

    Put the plan to work.

    I lead the campaigns your team runs, measure progress, and automate the processes worth repeating.

Start with a free growth audit, then choose the support that fits your business.

Explore all systems

Clients and partners

What changed at Workadu.

“Apostolos gave Workadu the strategic clarity to sharpen our positioning, fix our acquisition architecture, and attract high-intent customers predictably.”

Fratzis Karayiannis

Founder & CEO, Workadu

Free growth audit

Know what to improve first.

I’ll personally review your website and send three prioritised improvements within five business days.