Performance Roadmap
Execute with focus. Prove what scales.
I lead the performance, your team runs the campaigns. In each 90-day cycle, I set the priorities, build the first campaigns with you, and review the results every week, so your team learns what works and keeps doing it.
This is for you if
- You know the direction, but not the execution plan.
- Your team runs the campaigns, but nobody leads the performance.
- Results get reported, but they don’t change what you do next.
No clear positioning yet? Start with the Strategy Blueprint.
- Cycle
- 90 days
- Fee
- €6,000 to €8,000
- Reviews
- Weekly
Performance Roadmap
What you receive.
Campaign leadership for your team, clear briefs, and weekly reviews in one 90-day engagement.
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Set the plan and the first campaigns.
I set the priorities for the cycle and build the first search, paid social, or inbound campaigns with your team, with tracking that shows what drives pipeline. Your team starts from something that works.
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Your team runs it, with clear briefs.
Your team runs the channels day to day. I write the briefs, the ad copy direction, and the content priorities, then review the work with them before it goes live.
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Review, adjust, and scale what works.
Every week we review what’s driving sales conversations, what to change, and where to scale next. Each cycle ends with a written summary of what worked and what comes next.
What happens next.
Share your website and what you want to improve. I’ll reply within 24 hours. We agree the scope and fee before work begins.
Clients and partners
What changed at PowerLocus.
“Apostolos launched our online advertising campaign with huge success, and our online sales grew exponentially. Since day one, he worked hard to make every advertising dollar count towards the success of our brand. As a result, we decided to expand to more markets with his help and expertise.”
Alexander Glushkov
Managing Director, PowerLocus
Common questions
Everything you need to know.
What’s included in each cycle?
A 90-day plan with clear priorities, the first campaigns built with your team, briefs for the work your team runs, weekly performance reviews, and a written summary at the end of the cycle. I stay close to the numbers throughout.
Do we need our own marketing team?
Yes. It works best with at least one person who can run campaigns day to day, in-house or at an agency. I lead the performance and your team does the daily work. If you don’t have that person yet, start with a Strategy Blueprint and we’ll plan how to fill the gap.
How is the pricing structured?
Each 90-day cycle is a flat fee between €6,000 and €8,000, depending on the number of channels and how much support your team needs. Scope is agreed upfront before work begins, with no hourly billing and no surprise retainers.
How long is each engagement?
Engagements run in 90-day cycles, with weekly reviews and a written summary at the end of each cycle. The first campaigns are usually live within the first few weeks.
What if we already have an agency?
That works well. Your agency becomes the team that runs the channels, and I give them clear priorities and review their results with you. You get an independent view of what’s working, not just the agency’s own report.
What happens after the 90-day cycle?
Your team keeps everything: the campaigns, audiences, content, and tracking. You can renew for another cycle, carry on with your team alone, or turn the winning workflows into permanent systems with Automation Systems.
Performance Roadmap
Stop debating tactics. Build what works.
I lead the performance, your team runs the channels, and we review the results every week.