Diagnostic Model / Economics
Pressure-test investment before you commit budget.
Model how marketing spend translates into pipeline, revenue, and payback. Validate whether your ACV and CAC assumptions support the growth you're planning to fund.
What this shows
- The efficiency of your demand generation engine.
- CAC, payback, and LTV:CAC across the funnel.
- Where to improve unit economics.
Revenue Churn
Understand how churn affects your recurring revenue and model improvement scenarios.
LTV Expansion
Project how upsells, cross-sells, and retention affect customer lifetime value over time.
Onboarding Friction
Identify where users drop off in your onboarding flow and quantify the revenue impact.
Advocacy Flywheel
Model how customer advocacy programs compound over time to drive referrals and organic growth.
Reach & Share of Voice
Estimate your brand's visibility relative to competitors and identify strategic gaps.
Next Steps
Tell me what’s not working.
Tell me what you’re trying to achieve and where things feel uncertain. I’ll reply within 48 hours with a clear path forward.